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Customer Appreciation – Peaceful Valley Donkey Rescue Posted: 10 Apr 2014 08:02 AM PDT We here at PsPrint love animals and animal rescue organizations. Apparently, the feeling is mutual, because we have a litter of animal rescue organizations that print with us. One of my favorites is the Peaceful Valley Donkey Rescue, which rescues and rehabilitates abused, neglected and abandoned donkeys from all over the country. After seeing some of its print marketing materials come off our printing presses, I was moved to donate to their organization. That's the power of print marketing! Postcard for Peaceful Valley Donkey Rescue. Founder Mark Myers knows that print marketing is key to promoting nonprofits such as the Peaceful Valley Donkey Rescue, and he has been printing with PsPrint since 2006. "PsPrint has an awesome, easy-to use-website," Myers told me. "Your pricing is fair, and I like the fact that I can easily get a quote for different size orders." Myers prints brochures, posters, banners, bumper stickers, sheet stickers and business cards to get the word out about his organization and raise much-needed funds. You will take one look at these adorable donkeys, and you will be compelled to donate, too. Consider yourself warned. Banner for Peaceful Valley Donkey Rescue. Bumper sticker for Peaceful Valley Donkey Rescue. Poster for Peaceful Valley Donkey Rescue. Brochure for Peaceful Valley Donkey Rescue. Sheet stickers for Peaceful Valley Donkey Rescue. Envelopes for Peaceful Valley Donkey Rescue. If you would like to donate to Peaceful Valley Donkey Rescue, visit its website: http://www.donkeyrescue.org. April is Customer Appreciation Month at PsPrint. To celebrate we’re giving a shoutout to some of our favorite customers every weekday on the PsPrint Blog. If you want to be appreciated, drop us a note at sonia@psprint.com or jennifer@psprint.com. And, to learn more about our Customer Appreciation Month, which includes a customer artwork contest, daily giveaways and exclusive deals, visit our Customer Appreciation page. The post Customer Appreciation – Peaceful Valley Donkey Rescue appeared first on PsPrint Blog.

Earth Day Marketing Ideas Posted: 10 Apr 2014 05:00 AM PDT Photo credit Kelly Chilton, "Land" on Behance.net Throughout the past decade Earth Day has grown into an international event celebrated in more than 192 countries each year. Such an enormous holiday means opportunities are plentiful for marketing your products and services. First and foremost, it's a good idea to promote your company's green agenda and market using only eco-friendly marketing materials. Beyond that, it takes a bit of creativity to cash in on Earth Day; if you're stumped, consider the following Earth Day marketing ideas that can sow the seed for long-term business growth. Print a booklet that advises customers on how to be eco-friendly in the home. If you're a B2B business, print a booklet that advises other companies how to conduct eco-friendly business practices. Recruit volunteers for a trash pick-up, tree planting or fundraising event that donates funds to a local green-friendly organization. Enlist the local media to help promote your volunteer activities, and send invitation cards to invite guests to your event. Send postcards that invite customers to take advantage of a special Earth Day discount, contingent on the number of recycled items they bring to your storefront (for example, offer a one percent discount for every recyclable, up to 20 items total per person). Place posters, banners and flyers throughout your neighborhood to promote eco-friendly practices on Earth Day. If you're worried about eco-friendly printing, don't be: you can print postcards and other marketing materials on recycled paper stock with environmentally-friendly soy-based inks. Write a column about eco-friendly business practices to publish in your local newspaper or trade magazines. Speak at local community organization meetings on eco-friendly best practices for home or business; send a brochure or flyer that recaps your presentation with each attendee. Publicly challenge other businesses to incorporate eco-friendly business practices; have a third-party judge award appropriate prizes for the most eco-friendly business and the business that has made the greatest strides to be eco-friendly this year. Offer a book scholarship to high school and college students who undertake an eco-friendly community improvement project or are enrolled in the environmental sciences field. Send eco-friendly home and business tips to customers via print newsletters and email subscriptions. Promote your company's eco-friendly practices on your Facebook page; launch a Facebook contest to encourage eco-friendly competition among your fans. These are just a few ideas you can use as springboards for your own Earth Day marketing campaigns. With a bit of creativity and a little elbow grease, you can promote your business and help save the planet at the same time. The post Earth Day Marketing Ideas appeared first on PsPrint Blog.

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