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Saint Harridan, Umami Mart and More Posted: 05 Jun 2014 08:49 AM PDT It's a San Francisco Bay Area homegrown type of week here at PsPrint. PsPrint was founded in Oakland, Calif., almost 25 years ago, and we maintain our headquarters in The Town today. So we love it when local customers pop in to our Customer Center to pick up their orders and say hello. I was thrilled to see so much PsPrint printing at the Oakland Indie Awards party last week – it's fun meeting customers in the real world and seeing the various promo postcards, business cards and sticker handouts for customers such as Chabot Space and Science Center, Saint Harridan and Radiant Life Chiropractic. Have a look at some of the recent printing jobs PsPrint has done and see if you can find inspiration for your next marketing project. Business card for Saint Harridan Postcard for Chabot Space and Science Center Business card design by Robert van de Walle for Radiant Life Chiropractic Postcard design by Yoko Kumano for Umami Mart Greeting card cover for Delivered Dish Sticker design by Darrell Krum for Slice of Spice Postcard for Trophy Cupcakes and Party Sticker for InkAddict Poster by Winford Art Postcard design by Michelle Gwitt for Ilio DiPaolo's Sticker design by MrWebSolution for Chill Out A/C and Heating Magnet for 50th class reunion Postcard design by Sonnjea Blackwell for Held2Gether's "No Lifeguard on Duty" show Sticker art by Jeremy Fish for Upper Playground The post Saint Harridan, Umami Mart and More appeared first on PsPrint Blog.

5 Marketing Tools Made For Summer Posted: 05 Jun 2014 05:00 AM PDT Though just about any marketing tool can be employed year-round, common sense dictates that some are more effective based on the season. Christmas catalogs, for example, are popular because winter is cold and customers would rather browse product from the comfort of their heated homes. This isn't to say catalogs can't be effective when it's warm out; but it does help illustrate the fact that seasonal weather should play a role in your marketing strategy. That's why the following five marketing tools seem as though they were made just for summer. 1.  Door hangers Perhaps the perfect summer marketing tool, door hangers blend the power of postcards with the cost-effectiveness of flyers – and they're impossible to ignore. No one wants to distribute door hangers with three feet of snow on the ground, but convincing volunteers and staff to blanket a large neighborhood with door hangers in an afternoon is a breeze during the summer. 2.  Posters Outdoor posters dominate; the bigger, the better. From event announcements to special sales to simple branding, print large outdoor posters and place them in high-traffic areas and near places your customers frequent to make a big splash for cheap this summer. 3.  Flyers Club card flyer design by PsPrint customer Terri Morris for DelFest. Smaller cousins of posters, flyers are more versatile and can be printed as community bulletin board take-aways or heavily distributed anywhere you can reach your target audience: windows, doors, walls, under windshield wipers, on utility poles, bulletin boards, counters, outdoor public places and more. 4.  Banners The biggest summer marketing tool of all, vinyl banners are perfect for reaching hundreds or even thousands of people with a single, relatively small investment. Print vinyl banners to place in high-traffic intersections, at the beach, in the park, at outdoor concerts and sporting events, and anywhere else your customers will see them this summer. 5.  Stickers The most versatile marketing tools of all, stickers let you market your brand just about anywhere: walls, windows, doors, public areas, restrooms, gas stations, automobiles, and more. If it has a flat service, a sticker can be placed on it – just make sure you get permission first. What other marketing tools were made for summer? The post 5 Marketing Tools Made For Summer appeared first on PsPrint Blog.

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