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Posted: 09 May 2014 04:30 AM PDT

Where do you get inspiration for your greeting card designs? From the world around you? From other designers? From handmade card crafters? When we send greeting cards, we know "it's the thought that counts" – so why invest any time and effort into crafting creative greeting card designs at all? Because we know there's more to greeting cards than the thought; greeting cards are an expression of sentiment, mood, joy, empathy and the entire range of human emotions. Greeting card designers can be proud when they've designed compelling greeting cards that send vivid messages without need for text; or, at least when the design does the "heavy lifting."

The importance of greeting card design is easy to see: Simply visit any greeting card aisle and you'll notice the way most people carefully pick through the available greeting cards until they find just the perfect card for the situation and the recipient. Sentiment and mood, yes, but greeting cards also express personality – and understanding of personality. The perfect greeting card design not only fits the situation at hand, but also the personality of the giver and recipient. That's why we pay so much attention to greeting card design, and that's why graphic designers toil away to craft meaningful and attractive greeting card designs customers are proud to send and receive. For your inspiration, here are 25 creative greeting card designs.