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Business Card Hack: How To Make Customers Keep ‘Em Posted: 27 Aug 2014 05:00 AM PDT Business cards are staple print marketing and business networking tools; however, many professionals give little consideration to their business cards outside of making sure their contact information is correct. The problem with this lack of strategy is their business cards are unremarkable, destined for the recycle bin or to be otherwise forgotten. If you want your business card to help market for you long after you've handed it out, you need to make it remarkable – and that's the topic of this business card hack: how to make customers keep 'em. So, how do you make your customers keep your business card? Simple: make it useful. Useful business cards that have value for your target customer base are highly likely to be kept on-hand. The only real question you have to answer is how to make your business cards useful to your customers. That, of course, depends on who you're selling to. Here are some ideas for your inspiration:
All of these examples provide usefulness to each respective businesses' customers; in addition, that value is relevant to the business itself. The message of such business cards is clear: if a business card can have this much value, think of how much value the person behind it can add to one's life. If you want potential customers to hang on to your business card – and subsequently notice and remember you – you need to print business cards that are useful. Do it right, and you'll be the first person they call when they're ready to buy what you sell. The post Business Card Hack: How To Make Customers Keep ‘Em appeared first on PsPrint Blog. |
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